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A great way to help the rainforest ecosystem

Coffee is the second most traded commodity in the world. Sadly, many commercial coffee harvesting  practices devastate our rainforest habitats. Drinking shade-grown coffee is a great way to help save the forest ecosystem.

Shade-grown coffee is grown underneath a canopy of trees, and incorporates principles of natural ecology in its cultivation. Shade-grown was the traditional method of cultivating coffee, but with the rise in coffee’s popularity and industry, the desire for expedited growth and harvest created sun-grown coffee plantations. Sun-grown coffee plantations accommodate a larger amount of coffee using herbicides, pesticides and chemical fertilizers to yield faster growing crops.  However, this quicker method of producing coffee comes at the expense to our environment. Sections of the rainforest are clearcut in order to make sun-grown plantations. Larger corporate sun-grown plantations have removed 2.5 million acres of rainforest, and this number is growing. 


Arguably one of the largest environmental dangers humans are facing today is global warming, which has been directly linked to our carbon emissions. Our rainforests are one of our largest natural resources for reducing carbon emissions, as these incredibly lush and dense forests act as carbon sponges. It is a danger on multiple levels to remove these rainforests, and sun-grown plantations are a serious growing threat to the existence of these vital ecosystems that the health of our biosphere depends on. 

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The devastation of tropical rainforests has a significant negative impact on the native wildlife, particularly the migratory birds that frequent our backyards. Many migratory birds, such as our common songbirds  (warblers, swallows, tanagers, thrushes, vireos,) as well as the uniquely beautiful hummingbird, depend on these natural rainforests in winter. The devastation of natural rainforests threatens the survival of these birds, and we see fewer returning from their Southern migrations every year.

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As the world’s appetite for coffee continues to grow, it is very important that we act wisely in our cultivation and production of coffee, and look to shade-grown coffee to sustain our natural forests throughout the South, Central, and North Americas. 

Over 1.3 billion cups of coffee are consumed in the world daily, with over 500 billion cups of coffee consumed in the world each year. Second to crude oil, coffee is the most traded commodity worldwide. It has been projected that every cup of coffee contributes to one square inch of rainforest lost. When looking at your daily cup or cups of coffee, every cup counts. 

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We know you appreciate the perfect cup of coffee. Every cup you drink counts in searching for solutions to a climate-healthy planet which balances the needs of people, wildlife, and our collective habitat. 

Start each day by drinking Hummingbird Shade Grown Coffee and experience the satisfaction of the premium tasting coffee while taking part in a key solution to our planet's climate crisis.


A climate-healthy planet that balances the needs of people and wildlife begins with growing coffee beans in the shade of trees, not deforested land. Every cup you drink counts.

Trust for Wildlife Hummingbird Shade Grown Coffee

Order Hummingbird Shade Grown Coffee

in partnership with Fingerlakes Coffee Roasters and support a Climate-Healthy Solution

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